All Case Studies articles – Page 3
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ArticleHow DIS reinvented itself after being hit by Covid-19
Design Italian Shoes (DIS) suffered severely from Covid-19-related lockdowns, which stopped clients from visiting stores fitted with its feet scanners and ordering customized shoes. In dire straits, the company, led by the brothers Andrea and Francesco Carpineti, had to re-invent itself and is now a thriving technological startup. “2021 was ...
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ArticleHow supply disruption, inflation impact Valleverde’s international expansion
Valleverde, the Italian brand of comfort shoes, was a household name in its home country, underpinned by a vast network of directly-operated and franchised mono-brand stores and high-profile advertising campaigns featuring domestic and international celebrities such as the winners of the Miss Italia beauty contest and the Hollywood star Kevin ...
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ArticleHow Nice Footwear structured the takeover of Favaro
Following the initial public offering (IPO) of Nice Footwear, which completed on Nov. 18, 2021, we have carried out an in-depth study of the company’s strategy, focusing on its acquisition of Favaro Manifattura Calzaturiera in June last year and its plans to develop the Italian producer of high-end women’s shoes. ...
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ArticleHow Ralph Lauren transformed into a data-driven organization reviving brand relevance and driving sales
The historic American apparel brand’s sales revenue has been in decline. But by using data to understand customers better, it has carved out a brighter future.
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ArticleSsense: How relentless focus on target market lead to strong sales growth
The Canadian online fashion retailer adopted an alternative approach to its competitors, staying true to its traditional consumer base rather than diluting its offering.
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ArticleHow About You has become Europe’s fastest-growing online fashion platform
The company is using technology – and good timing – to stand out in a crowded market of online retailers.
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