All Marketing articles – Page 26
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News briefs
Tod's launched its new No_Code Collection at a big party...
Tod's launched its new No_Code Collection at a big party attended by Diego Della Valle, the company's chief executive, and Jefferson Hack, the editor who inspired the new line. No_Code mixes Tod's quality and heritage with influences from music, art and film. Men's and women's shoes are available.
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Christian Louboutin, the French shoe designer based in the U.S.,...
Christian Louboutin, the French shoe designer based in the U.S., is supplying the footwork for a special new edition of the sexy show in Paris' Crazy Horse saloon, scheduled to be held from March 4 to May 31
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Jimmy Choo has received the Outstanding Chinese Designer Award for...
Jimmy Choo has received the Outstanding Chinese Designer Award for 2011. He got the award to remind people that he was born in Malaysia into a family of Chinese shoemakers. He started to make shoes at the age of 11. He moved to London to make his mark, establishing his ...
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Wortmann has reportedly decided to invest a record amount of...
Wortmann has reportedly decided to invest a record amount of more than €100 million in its Tamaris brand for the next few years to support its sell-out in Germany and other countries. Starting in the autumn, it will add TV commercials in Austria, Belgium, the Netherlands and Denmark, and it ...
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The Footwear Distributors and Retailers of America (FDRA) has chosen...
The Footwear Distributors and Retailers of America (FDRA) has chosen Genesco as the top performer in the full-service category for 2011, while Rack Room Shoes, the American shoe retail chain owned by Deichmann, won the prize for self-service stores. The FDRA's annual awards are chosen from among companies that participate ...
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After opening the new European head office in Amsterdam at...
After opening the new European head office in Amsterdam at the start of July last year, the Red Wing Shoe Company is expanding its operations in Europe, while providing better customer service. The office, which is run by Gabor Majar, has been taking care mainly of the heritage division of ...
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News briefs
Etnies will support the planting of 100,000 trees in the...
Etnies will support the planting of 100,000 trees in the Atlantic rainforest of the state of São Paulo in 2012, starting in March. The one-for-one program plants a tree for every purchase of Etnies Jameson 2 and Jameson 2 Eco men's and kid's shoes or every girl's Caprice Eco and ...
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News briefs
François Pinault, chairman of PPR, parent company of Gucci, Puma...
François Pinault, chairman of PPR, parent company of Gucci, Puma and other luxry, sports and lifestyle brands, has been elevated to the rank of grand officer of the French Legion of Honor. At the same time, Salma Hayek, the Mexican actress who married his son François-Henri, chief executive of the ...
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News briefs
Gola Classics, the 107-year-old British sports brand, is launching a...
Gola Classics, the 107-year-old British sports brand, is launching a new U.K.-centric advertising campaign with the help of the Sharp Agency. The campaign makes note of Gola's British persona and sporting pedigree rather than the actual products, and is photography-based, with models posing around landmarks such as the Tower Bridge ...
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News briefs
The online stores of Zalando, Görtz, Mirapodo and I'm Walking...
The online stores of Zalando, Görtz, Mirapodo and I'm Walking offer the best ranges, according to a survey of 37 German shoe retailers conducted by Service Value among German customers. Asked to judge the atmosphere in the brick-and-mortar stores, they praised the most those of Roland, Leiser, Foot Locker and ...
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News briefs
For the holiday season, Payless ShoeSource has been joined by...
For the holiday season, Payless ShoeSource has been joined by more than 700 nonprofit organizations from the U.S., Canada, Latin America and the Caribbean for its fourth annual Payless Gives Shoes 4 Kids program, a grass-roots effort aimed at giving more than $1.2 million in shoes to children of families ...
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J.M. Weston, the French brand of handmade men's shoes based...
J.M. Weston, the French brand of handmade men's shoes based in Limoges, has published a book on its 120-year-old history, written by a novelist, Didier van Cauwelaert
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Celine Dion, the Canadian singer, admits that she is addicted...
Celine Dion, the Canadian singer, admits that she is addicted to shoes, owning about 3,000 pairs – for comparison's sake, Imelda Marcos of the Philippines was infamous for possessing a collection of 2,700 pairs of footwear
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News briefs
The lifetime achievement award of Footwear News has gone...
The lifetime achievement award of Footwear News has gone to Manolo Blahnik, the 68-year-old Spanish designer based in London. The American trade magazine has elected Nicholas Kirkwood as designer of the year, Steven Madden as company of the year, and the Home Shopping Network (HSN) as retailer of the year. ...
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Geox has put out a special collection of gold-colored shoes...
Geox has put out a special collection of gold-colored shoes to celebrate a victory of the Red Bull racing team at the Formula One championships
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News briefs
The Mountain hiking boot, designed by the German shoe manufacturer...
The Mountain hiking boot, designed by the German shoe manufacturer Ricosta, has been given another award. The German Design Council gave it the silver German Design Award 2012 in the category of product design. Ricosta will receive the award on Feb. 12 during Ambiente, the consumer goods trade show in ...
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Drivers passing through the Allston Brighton toll plaza on the...
Drivers passing through the Allston Brighton toll plaza on the Massachusetts Turnpike on Wednesday evening got a Thanksgiving surprise: Zappos paid all their tolls, and included credits for tolls paid by those with Fast Lane memberships
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Payless ShoeSource is offering 50 percent off many of its...
Payless ShoeSource is offering 50 percent off many of its products for the five-day Thanksgiving weekend, Nov. 23-27, with some accessories priced starting at $3
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A survey conducted by Footwear News at the Saks Fifth...
A survey conducted by Footwear News at the Saks Fifth Avenue store in New York pointed to a Valentino leather and lace shoe as “the sexiest shoe of the year”
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A Taiwanese company, Heavy Machine, and Art Star Co. of...
A Taiwanese company, Heavy Machine, and Art Star Co. of Hong Kong bagged the Best of APLF Awards for women's and men's shoes, respectively, at the Sept. 28-30 Fashion Access show in Hong Kong
